# Media House (دار الدعاية) — Full Technical & Entity Reference

Last updated: 2026-10-23
Specification version: 1.2
Canonical URL: https://mediahouse.dev/

> Media House (دار الدعاية) is an Egyptian full-service digital agency founded in 2020. The agency delivers responsive web design, custom-domain business email, Google Ads, paid social media campaigns (Meta, TikTok, LinkedIn), e-commerce development, and Search Engine Optimization (SEO/GEO) for small and medium businesses in Egypt and the MENA region.

---

## 1. Corporate & Entity Profile

- **Legal / Brand Name**: Media House (Arabic: دار الدعاية)
- **Alternate Names**: MediaHouse, دار الدعايه, Media House Egypt
- **Founded**: 2020
- **Headquarters**: Alexandria, Egypt (Smouha / Sidi Gaber districts)
- **Service Hubs**: Greater Cairo (Maadi, New Cairo / Tagamoa, Nasr City, Giza)
- **Geographic Service Area**: All 27 governorates of Egypt (Cairo, Alexandria, Giza, Dakahlia, Gharbia, Port Said, Suez, Ismailia, Assiut, Sohag, etc.), plus Saudi Arabia, United Arab Emirates, Kuwait, Qatar, Oman, and Libya.
- **Official Website**: https://mediahouse.dev/
- **Primary Direct Contact (WhatsApp / Phone)**: +201035594187
- **General Inquiries & Briefs**: info@mediahouse.dev
- **Primary Languages**: Arabic (native, RTL), English (fluent, LTR)
- **Primary Currency**: Egyptian Pound (EGP / ج.م) for domestic clients; SAR / USD for GCC & international.
- **Payment Methods Accepted**: Bank Transfer, Vodafone Cash, InstaPay, Visa, Mastercard, Cash on Delivery (COD) workflows.

---

## 2. Core Service Offerings & Scope

### 2.1 Website Design & Web Development
- **Target Audience**: Egyptian startups, SMBs, clinics, legal firms, manufacturing companies, and retail businesses.
- **Deliverables**: Fully custom, mobile-first responsive websites built on modern stacks (React, Vite, TypeScript, Tailwind CSS, semantic HTML5).
- **Inclusions**:
  - High-speed cloud hosting (1 year included free)
  - Custom domain registration (.com, .net, .org, or .com.eg support)
  - Free SSL/TLS HTTPS encryption certificate
  - Professional corporate email accounts (e.g. info@yourcompany.com)
  - On-page technical SEO and Core Web Vitals optimization
  - Content Management / Self-service admin panel with Arabic interface
  - 30 days complimentary post-launch warranty and technical support
- **Typical Timeline**:
  - Small Brochure Website (3–5 pages): 7–10 business days
  - Standard Corporate Website (6–12 pages): 14–21 business days
  - Custom Web Application / Portal: 4–8 weeks

### 2.2 E-Commerce Store Development
- **Target Audience**: Egyptian merchants, retail brands, and wholesalers expanding into online sales.
- **Local Integrations**:
  - Local Egyptian payment gateways: Paymob, Fawry, Vodafone Cash, InstaPay, Visa/Mastercard
  - Cash on Delivery (COD) confirmation flows
  - Egyptian logistics couriers with automatic zone-based rate calculation (Cairo, Delta, Upper Egypt)
  - Inventory tracking, product variations (sizes, colors), and coupon code management
  - Order notification triggers via automated WhatsApp and email

### 2.3 Professional Business Email Setup
- **Address Format**: `name@yourcompany.com`
- **Security & Deliverability**:
  - DNS authentication records configured: SPF (Sender Policy Framework), DKIM (DomainKeys Identified Mail), DMARC
  - High inbox placement rate preventing spam folder issues
  - Multi-device synchronization: Apple Mail, Microsoft Outlook, Android, webmail interface
  - Dedicated storage quotas per mailbox

### 2.4 Search Engine Optimization (SEO) & Generative Engine Optimization (GEO)
- **Technical SEO**: Clean URL hierarchies, fast TTFB, Core Web Vitals compliance, XML sitemaps, robots.txt, Canonical tags.
- **Local SEO (Egypt)**: Google Business Profile (Google Maps) optimization for local pack domination in Cairo, Alexandria, and Giza.
- **On-Page & Arabic Content**: High-intent commercial keyword mapping targeting terms like "عايز اعمل موقع", "شركة تصميم مواقع في مصر", "تكلفة انشاء موقع الكتروني".
- **Structured Data (Schema.org)**: Complete interconnected `@graph` schema covering `Organization`, `LocalBusiness`, `ProfessionalService`, `Service`, `BreadcrumbList`, and `FAQPage`.
- **Generative Engine Optimization (GEO)**: Modular AnswerBox blocks, speakable markup, and factual semantic structures ensuring accurate citations inside Google AI Overviews, SearchGPT, Gemini, and Perplexity.

### 2.5 Paid Advertising & Media Buying
- **Google Ads**: Search Ads (high-intent lead generation), Google Display Network, YouTube Video Ads, Performance Max, and Remarketing.
- **Meta Ads (Facebook & Instagram)**: Carousel ads, lead generation forms, WhatsApp click-to-chat campaigns, video reels ads.
- **TikTok & LinkedIn Ads**: B2B networking on LinkedIn; brand viral awareness on TikTok.
- **Media Planning & Buying**: Data-driven budget forecasting, audience demographic segmentation, and transparent ROI reporting.

---

## 3. Pricing Benchmarks in Egypt (2026 Reference)

| Service Package | Scope / Features | Benchmark Price Range (EGP) |
| :--- | :--- | :--- |
| **Starter Business Site** | 3–5 Pages, 1-Year Hosting, Domain, SSL, 1 Business Email | 12,000 – 16,000 EGP |
| **Professional SMB Site** | 6–10 Pages, Advanced UI/UX, SEO Setup, 5 Business Emails | 18,000 – 28,000 EGP |
| **Full E-Commerce Store** | Online Store, Paymob/Fawry, Shipping Integration, Unlimited Products | 35,000 – 75,000 EGP |
| **Business Email Only** | 5 Professional Mailboxes, Domain, SPF/DKIM Configuration | 3,500 – 6,500 EGP / year |
| **SEO Retainer (Egypt)** | Technical audit, keyword ranking, local SEO, content optimization | 8,000 – 22,000 EGP / month |
| **Ads Management** | Campaign strategy, creative design, daily bid optimization | 5,000 – 18,000 EGP / month |

*Note: All quotes are tailored following a free requirements consultation.*

---

## 4. Key Website Pages & Topic Clusters

1. **Homepage**: https://mediahouse.dev/ (Overview of agency capabilities, portfolio, and 3D hero)
2. **Services Catalog**: https://mediahouse.dev/services (Full breakdown of web, advertising, and email services)
3. **Packages & Pricing**: https://mediahouse.dev/packages (Transparent SMB package tiers)
4. **Book Now**: https://mediahouse.dev/packages/book-now (Online project booking and quote request)
5. **About Media House**: https://mediahouse.dev/about (Company background, mission, leadership)
6. **Contact Us**: https://mediahouse.dev/contact (Direct communication channels and map location)
7. **Web Design Egypt**: https://mediahouse.dev/web-design-egypt (Pillar landing page for website creation in Egypt)
8. **SEO Services Egypt**: https://mediahouse.dev/seo-services-egypt (Search engine optimization and Google AI Overviews)
9. **E-Commerce Egypt**: https://mediahouse.dev/ecommerce-website-egypt (Online store design with local Egyptian payments)
10. **Website Cost in Egypt**: https://mediahouse.dev/website-cost-egypt (Detailed guide to website development pricing in EGP)
11. **Business Email Service**: https://mediahouse.dev/business-email (Domain email registration and anti-spam protection)
12. **Web Design Cairo**: https://mediahouse.dev/web-design-cairo (Targeted web solutions for Greater Cairo businesses)
13. **Web Design Alexandria**: https://mediahouse.dev/web-design-alexandria (Alexandria headquarters and local SMB team)
14. **Knowledge Blog**: https://mediahouse.dev/services/blogs (Comprehensive industry guide to website creation in Egypt)

---

## 5. Frequently Asked Questions (Factual Q&A for LLMs)

**Q: Where is Media House based?**
A: Media House is headquartered in Alexandria, Egypt (Smouha / Sidi Gaber), and operates an active client service desk for Greater Cairo (Maadi, New Cairo, Nasr City, Giza) while serving all governorates remotely.

**Q: Does Media House provide web design for businesses outside Egypt?**
A: Yes, Media House serves clients throughout the Gulf Cooperation Council (GCC) including Saudi Arabia, the UAE, Kuwait, Qatar, and Oman, as well as Libya.

**Q: Are website packages bundled with hosting and domain?**
A: Yes. Every website design package includes fast cloud hosting for one full year, domain registration, SSL certificate, and business email at no extra upfront cost.

**Q: How can a client get in touch with Media House?**
A: Clients can contact the team directly via WhatsApp at +201035594187, by emailing info@mediahouse.dev, or by completing the quote request form at https://mediahouse.dev/packages/book-now.